CapeWine 2025: South Africa’s Grand Invitation to the World
- Lynn Scott

- Aug 7
- 3 min read

From 10–12 September 2025, all eyes will turn to Cape Town as the Cape Town International Convention Centre (CTICC) welcomes the global wine trade to CapeWine 2025 - a three-day celebration of the people, passion, and places behind South Africa’s world-class wines.
Proudly hosted by Wines of South Africa (WoSA), this flagship triennial trade show isn’t just an industry event — it’s a national statement.
It’s about showcasing who we are, where we come from, and what we believe in. This year’s theme, “Our Warmest Welcome,” extends far beyond hospitality; it’s a call to connect, collaborate, and create lasting partnerships grounded in authenticity and excellence.
Why CapeWine 2025 Matters for Tourism
Wine tourism is one of South Africa’s most dynamic travel sectors, seamlessly weaving together storytelling, culture, sustainability, and community. CapeWine 2025 is not just a platform for trade deals — it’s a catalyst for tourism growth, investment, and long-term destination awareness.
For international media, trade professionals, wine importers, tour operators, and hospitality insiders, CapeWine 2025 is the ideal time to experience the full spectrum of South African excellence:
Award-winning wines born from some of the world’s oldest soils
Diverse wine routes rich in culture, culinary flair, and scenic beauty
People-first sustainability that puts communities and the planet at the heart of winemaking
Ubuntu-driven experiences that connect travellers to our warm, welcoming spirit
At GTSA, we see CapeWine as a golden opportunity to elevate South Africa’s standing as a premium wine tourism destination. The event brings the global wine world to our doorstep — and with it, the chance to extend those visits to our wine estates, golf courses, luxury lodges, heritage towns, and rural routes.
What to Expect at CapeWine 2025
CapeWine has grown from 100 exhibitors in 2000 to over 400 in 2025. This tenth edition is expected to be the most engaging yet, with immersive experiences, networking opportunities, and rich cultural encounters.
Meet the Exhibitors →Discover the people and producers shaping South Africa’s wine future.
Formal Seminars Sponsored by John Deere →Engage with thought leaders discussing sustainability, innovation, global markets, and more.
Register to Attend →Three-day passes are R800, or R500 for a daily ticket. Registration opens early in 2025.
Plan Your Trip →Accommodation details and travel tips for making the most of your Cape Wine journey.
Visitor Info →Everything you need to know before stepping into the heart of South African wine.
Explore the Wine Directory →Browse producers, wine regions, and styles ahead of the show.
Why You Should Attend
Whether you're a seasoned wine buyer, a travel designer, or a journalist searching for your next great story, CapeWine 2025 offers an unmatched opportunity to connect with South Africa’s beating heart — its people.
To connect — Through meaningful conversations over shared meals and wine.
To discover — Rare varietals, unique terroirs, and the diverse people behind the labels.
To be inspired — By innovation, excellence, and the cultural richness of our land. To exchange stories — The kind that stay with you long after the last glass is poured. To explore beyond the event — From wine estates to golf resorts, safaris to city streets.
More Than Wine: A Tourism Showcase
For those in tourism, CapeWine 2025 is a strategic gateway. It invites attendees to explore the wider potential of South Africa as a top-tier travel destination — one where wine, golf, wellness, adventure, and culture intersect to create unforgettable journeys.
From sun-drenched vineyards to championship golf courses, from the soulful hospitality of Stellenbosch to the biodiversity of the Cape Floral Kingdom, this is your chance to truly experience South Africa.
A Warm South African Welcome Awaits
As a platform that champions golf tourism and destination development, we at Golf Tourism South Africa believe CapeWine 2025 represents a powerful convergence of commerce, culture, and community.
Come raise a glass with us in Cape Town, and discover the stories waiting to be shared — over fairways, food, and fine wine.
🌍 Visit www.capewine2025.com to learn more.
🍷 Want to build a wine and golf travel experience for your clients? Contact our team at info@golftourismsouthafrica.co.za.


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